Create a Download Link or Button

You can create four types of download links that your contacts will use to download your Desktop Reader:

Unformatted link

Formatted link

Button

Banner or image link

To add an unformatted link to your offer:

An unformatted link is the simplest type of download link. To create an unformatted link:

  1. In the Server Settings window of Desktop Marketer, press ctrl + c (Lite version) or click the Copy URL button (Pro version) to copy the highlighted download link:


     

  2. In the HTML editing software you are using to create your offer, use the Paste command or press ctrl + v to paste the link into the offer.

  3. Select the link text (e.g., http://www.YourSite.com/readername/reader_Install.exe), then click your HTML editing software's Create Hyperlink button:




     

  4. Press ctrl + v to paste the Desktop Reader link into the Address or URL field of the dialog box that appears, then click OK.

     

    Your link will look like this:

To add a formatted link to your offer:

A formatted link allows you to create any text you like, then turn it into a link your contacts can click to download your Desktop Reader. To create a formatted link:

  1. In the Server Settings window of Desktop Marketer, press ctrl + c or click the Copy URL button to copy the highlighted download link:

  2. In the HTML editing software you are using to create your offer, select the text you wish to act as the link, then click your HTML editing software's Create Hyperlink button:

      

  3. Press ctrl + v to paste the Desktop Reader link into the Address or URL field of the dialog box that appears, then click OK.

     

    Your link will look like this:


     

To add a button to your offer:

Using a button as a download link for your Desktop Reader gives your site or e-mail message a professional look. To create a button that your contacts can click to download your Desktop Reader:

  1. Use your mouse to select the following line of code, then press ctrl + c to copy it:

    <input type="button" name="Button" value="Download Desktop Reader!" onClick="window.open('URL', 'download'); return false;">
     

  2. In the HTML editing software you are using to create your offer, press ctrl + v to paste the button code into your message. (If your software lets you view both HTML code and a "preview" mode, make sure you paste the button code into the HTML code.)

  3. In the Server Settings window of Desktop Marketer, press ctrl + c or click the Copy URL button to copy the highlighted download link:

  4. In your HTML editing software, select the part of the button code that says URL, then press to paste your link into the code. The code should now look something like this:

    <input type="button" name="Button" value="Download Desktop Reader!" onClick="window.open('
    http://www.yoursite.com/readername/reader_Install.exe', 'download'); return false;">

    When you view this code in an Internet browser, it should look like this:


    If you want to change the text on the button, simply replace the part of the code that reads "Download Desktop Reader!" with the message you wish to add.

To add a banner or image link to your offer:

A banner or image link is another option for making your download link look professional. To turn a banner or image into a clickable link that your contacts can use to download the Desktop Reader:

  1. Copy the banner or image file you wish to use and paste it into your HTML editing software.

  2. In the Server Settings window of Desktop Marketer, press ctrl + c or click the Copy URL button to copy the highlighted download link:

  3. In the HTML editing software you are using to create your offer, select the image you wish to act as the link, then click your HTML editing software's Create Hyperlink button:

      

  4. Press ctrl + v to paste the Desktop Reader link into the Address or URL field of the dialog box that appears, then click OK.

     

  5. Your banner or image should now be linked so that your contacts can click it to download the Desktop Reader:

 

Next topic: Add Your Offer to a Web Page or E-mail Message