2008-04-28
Issue #196
The IMC Insider
Helping Real People create wealth and freedom with Internet businesses since 1996
April 28, 2008
Issue #196
I admit it... I was a little nervous.
By Derek Gehl

Derek Well, I did it!

As promised, last week I created a money-making Internet business 100% from scratch.

Ok, so that may strike you as no big deal, since my business IS Internet marketing...

But here's the clincher:

I did it all in FOUR DAYS in four unscripted video "episodes" to prove that once you know the basic steps of building an Internet business, you really can do it inside of a week if you apply them right!

I started with NOTHING.

And I mean NO IDEA what my site was going to be about or what I was going to sell...

And I had my first sales rolling in by the end of the forth day!

I have to admit though, I was a little nervous when I first walked into the recording studio.

After all, I knew that THOUSANDS of people were going to be watching my every move... Plus, I had NO CLUE what niche market I was going to target!

I sat down in front of the cameras with nothing but a list of my favorite hobbies to help me get started with my research.

Well... that plus the "secret weapon" I used to streamline the entire process!

If you missed the video series, sorry, but I only opened up access to them for a limited window of time. (You can imagine how thousands of people trying to access them all at once might crash my servers!)

But the good news is this...

You can STILL get a glimpse of my brand new "secret weapon" -- the one featured in my videos -- by clicking on the link below.

This amazing tool made it EASY for me to identify a hungry group of customers... figure out what to sell to them... build my website... drive interested visitors to my site... and start making sales in less than one week.

Curious? Of course you are! Check it out with your own eyes here...

To your success,

Derek Gehl
top
Got Five Seconds to Ramp Up Your Sales?
By Jen Blanchard

So you've found a niche and a blockbuster product, written your salescopy, and built your website...

... Now you're ready to start counting your money, right?

Not so fast!

Before you do anything else, do this quick five-second test to make sure your site is EASY to use!

Just how important IS website usability?

For an e-commerce site, it's CRUCIAL. If people can't follow your navigation scheme, they won't be able to find your products...

... And if they can't find your products, how can they BUY them?

In fact, according to market research from the Gartner Group, more than 50% of web sales are LOST because visitors can't find what they're looking for!

With results like these, I firmly believe EVERYONE should test their sites for usability.

And with the five-second test I'm about to show you, you can find out key information very quickly:
  • Your visitors' first impressions
  • Major roadblocks in your site navigation
  • How well your web page communicates its MOST important content
Don't think five seconds is long enough to learn anything useful?

Well, that's roughly how long the majority of web surfers spend deciding if YOUR site has what they're looking for! (The maximum is 10 seconds.)

Here's what you do...

The Five-Second Usability Test

Step 1: Find several people who fit your target market and ask them to be your focus group.

Step 2: Give your users a focused goal. Let's say you sell computer software tutorials. The goal you give them might be something like, "Find tutorials relevant to your skills and interests."

Step 3: Display your homepage for five seconds, then ask your focus group to try to remember everything they see.

Step 4: Once you've removed the page, ask your test subjects to write down everything they remember about the page.

Step 5: Ask two relevant questions to see whether your page allowed them to find what they were looking for.

For example, "What kind of tutorials does my site offer?" or "Did you spot a tutorial that fits your current skill level?"

If any of your subjects AREN'T able to recall the most important elements on your page, make adjustments to your layout... then re-test.

That's it!

(Still in the planning stages of building your site? All the better to find out valuable info BEFORE you invest time and money in it...

... Just do the test using a sketch of your homepage.)

I'd love to hear the results of YOUR Five-Second test when you're done.

Did you:
  • Learn anything new?
  • Get unexpected results?
  • Wish you'd skipped the whole experience?
Leave your feedback and comments on our blog.
top
The Insider Secrets To Marketing Your Business On the Internet.

The new 2008 Insider Secrets course is now available...Get all of the information and the tools you'll need to succeed online!

Click here to check out our great trial offer.
top

Do you have a question or comment for me and my team?

Drop us a line at questionsforderek@marketingtips.com -- and you may see your question answered in an upcoming issue of The IMC Insider!

Click here to visit our blog - we add new articles daily covering subjects that offer something for everyone.


To contact us...


If you have any questions, email info@marketingtips.com

Or, if you would prefer to use postal mail,
please contact us at:

The Internet Marketing Center
Attn: Newsletter Subscription Dept.
400 - 1155 West Pender Street
Vancouver, BC
Canada V6E 2P4

logo

Internet Marketing | Online Business | Affiliate Programs | Make Money Online
Internet Marketing Center
400-1155 W. Pender St. Vancouver, BC Canada
Phone: 1-888-462-7006
Copyright © 1996-2008 All Rights Reserved
Privacy Policy | Anti-Spam Policy | AUP (Acceptable Use Policy) | Earnings Disclaimer | Affiliate Program | Links | Internet Marketing Strategy