Ad Tracking Software
Our SECRET Weapon... a Very Unique and Creative way of using Associate Programs. Don't Miss this One!
There is a real
advantage to Associate Programs that no one else has tapped into but
us (that I am aware of)... and in this section I will give you all of
the details on how you can start using it yourself.
An Associate
Program is really the ultimate ad-tracking software!
What I mean by
this is that when you place your banner ads, your text links, buttons,
or any type of advertising you pay for, you can assign an associate
number to that advertising and track its results to see if it is making
you money (or losing you money).
Then you can track
exactly how many visitors come in and how many sales were generated
by each individual ad. You can tell exactly what ads are making you
money and which ads are losing your money. It is the ultimate ad-tracking
software!
In fact, depending
on how you use it... it is like ad-tracking software with a built-in
bonus Associate Program! We have been using this technique for years
and it has made us a fortune!
Just think, within
days of you placing an ad, you will know if it will make you a profit
- right to the last penny. If the ad is not making you enough money,
you can abandon it immediately and not waste another penny wondering
if it was actually making you money.
You've probably
seen many of our ads or banners, which are placed by our associates.
However we also purchase banners and advertising in order to track them
and see how they are doing. We use our associate software to test banners,
buttons, text links, ezines ads, opt-in email ads, and so on… to make
sure they are actually making a profit. If they aren't making a profit,
we will dump the ad... if they are making a profit we will keep buying
that banner or button space, or even keep buying that sponsorship space
on a newsletter or email discussion.
Isn't that an incredible
powerful tool? Knowing EXACTLY which ads are making you a profit
and EXACTLY which ones are not!
We test a variety
of promotional methods, and each time we assign an associate number
to ourselves. Then using the same methods we use to track an associate
(in essence, the paid ad or paid banner basically becomes an associate),
we can track exactly how many visitors came in, and how many sales were
generated from that ad, so we can see if the ad made money.
Your Associate
Program software is the ultimate tracking software! No one else is doing
this... and I have no idea why? I told one of my marketing friends about
it at a seminar last September ("Hi Jonathan", if you are reading :-)
and he said, 'It's the greatest idea! It's so simple, that
I can't believe I didn't think of it and that other people aren't using
this idea! The ad tracking capability of this is worth the price alone…
it is like getting the ultimate ad tracker with a built in associate
program.'
You can place
hundreds of ads anywhere on the net, and at the end of the month, you
know exactly which ads made you money, and which ones lost you money.
Of course, you keep the ones that made money, and you dump the ones
that lost you money. It is the ultimate way to test... and you get your
results instantaneously because the software tracks the results in real
time! There is no staff to figure it out at the end of the month and
no stacks of paper work to do. You just check the stats by going to
a webpage on your website and you know exactly how many visitors were
converted into sales.
You can check three
things with this method:
- Is my banner
or ad slogan effective?
- Does the ad
space make a profit?
- See if you got
all your ad impressions (or if the advertiser ripped you off).
Ok, let's go over
#1 first. If the advertiser tells you how many impressions the banner
had, you can see how many clicked through your banner, and how many
people have converted into sales. So you know how effective or ineffective
that banner is. Find the banner which pulls the best for you.
#2… you can test
new banners and ads to see if they pull better than old ones. For example,
you may find that the banner or ad which usually pulls a 5% click-through
does much better than a new ad you placed which only pulls a 3% click-through
(because your associate program tracks all this). You may also find
that you are only converting one visitor out of every 300 visitors into
a sale, and you normally convert one out of every 100 (because the associate
program software tracks all this). This system allows you to determine
which ad space pulls better or worse than other ad space. This information
is invaluable!
#3… if the advertisers
track click-throughs (especially if you are paying per click-through)
and they say you got 1000 clickthroughs, but your software shows that
you only got 700 clickthroughs, you have an argument with them that
their counts are wrong. This is very powerful and I have personal experience
with a situation like this… and they gave me the remaining clickthroughs
free as I could prove that I didn't get all my click-throughs.
It is the perfect
way to test new banners, new buttons, new text links and new ads.
We use this all
the time... it allows us to implement an idea and test it on a moment's
notice. Since we spend over $25,000 a month (yes, I know that is a lot
of money and most of you don't have that to spend every month… but remember
we started out small a few years back… only spending less than $100
a month. But with this tracking method, we just place new ads every
month and the ones which made money we stayed with, and the ones that
lost money we dumped. After a few years, we are left with over $25,000
a month in ads that always make us a profit. Are you starting to
see the power of this yet?
We use this software
to track almost every ad we place. On banner ads, button ads, text-link
ads, sponsorship of newsletters and Ezines, and so on. It's critically
important that we track everything to see which ads are successful and
which ones aren't.
We'd never be able
to track this number of ads without using our Associate Program software
as our ad-tracking software! There would just be too much paperwork
to do (it would be a full-time job just to track and record this information).
But with an associate program, you can assign as many numbers as you
want to your ads and it takes care of all the tracking for you. For
every promotion you do, for every joint venture you do, every special
deal you do, every ad that you place can have a different number enabling
you to get some very detailed statistics and information. You will
see which ones are profitable and which ones aren't.
I know I have said
this over and over in this section, but it is that important! Do not
underestimate the power of this… the power to see which ads are working…
which ads are not… and where you are making your money online.
Ok, as you can
tell, I am getting a little excited here so I'd better cool down for
a moment (I just love talking about making money and automating things!).
Let's go even a
little further. Say you are doing a promotion in a newsgroup (I talk
about how to do newsgroup promotions and get tremendous results in my
Internet Marketing Course, click
here to check it out)... you assign yourself an associate number
and put that associate URL in the signature portion... you can check
exactly how many visitors you got from that one promotion, how many
sales you got, not just the one time, but over and over and over again.
You can assign a different associate number, and track every single
promotion separately.
Use it when you
do a free classified ad promotion. In other words you assign yourself
an associate number, use that, and it will tell you exactly how many
visitors and sales you got.
This way you know
exactly how many visitors you get from classified ads vs. how many visitors
you got from the banner ads you placed. How many visitors you got from
an Ezine sponsorship ad you placed vs. how many visitors you got from
trading links with somebody.
It will also
help you pinpoint problems. For example, if your stats say that
500 visitors came to the site, no one bought… either you have a very
misleading ad attracting "unqualified" visitors, or you may have a webpage
or sales material which is not doing a good job at converting visitors
into sales. All of this is invaluable information!
Let's even go one
step further to show you the uses for this.
You don't have
to rely on what people want you to believe... when you can get the cold,
hard facts! For example if someone approaches you to trade links...
they could claim that, "I have 20,000 visitors coming to my site a month
and you are probably going to get a 5% click through." in reality they
may only have 2,000 visitors coming through their site! By assigning
an associate number to the link you can find out exactly how many visitors
are actually clicking through the reciprocal link and coming to your
site. And if you find that they are not sending you enough visitors,
you can cancel your reciprocal link agreement. Do you see the advantages
of this? The benefits are huge.
You can track it
all. The advantages are just incredible! You just HAVE to start tracking
your advertising this way today!
So that is the
"secret weapon" our Associate Program software gives us. Just the ad
tracking capabilities, in my opinion, are worth the Associate Program
software purchase alone. It really gives you power with your advertising
dollar. For details on some of the most powerful associate program software
on the market click
here. This is a really, really good way of using Associate Programs
in a unique and creative manner.
Let me reword that.
Even if you don't use the software for your own Associate Program, but
use it for ad-tracking... it is worth every penny! It will allow you
to know for sure where you are making money and where you are losing
money. It will help you streamline your business, making it a lean
mean money machine...by taking out the ads that don't work and keeping
ads that do work, and testing new ones over and over again.
To summarize…
a very, VERY, very powerful way to make money online!
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